Author: Gaurav Gulati

In a world that often glorifies the hustle, Sadhguru, a spiritual guru with over 11.1 million Instagram followers, challenges the norm in his recent viral Instagram Reel with a simple yet profound message: “Don’t Ever Work Hard.” This mantra has struck a chord, garnering over 1.6 million views and 55k+ likes, sparking a conversation about the true essence of success in a generation characterized by relentless hard work devoid of joy. Sadhguru’s insight delves into the paradox of our times – a generation tirelessly working hard but often missing the joy in their pursuits. He questions the prevailing narrative that…

In the heart of Jaipur’s historic City Palace, a unique and impactful event took center stage against the enchanting backdrop. Rewild’23, co-hosted by Princess Gauravi Kumari, brought together the worlds of fashion, heritage, and environmental conservation. Led by The Anita Dongre Foundation, this initiative aimed to protect our planet’s wildlife and habitats, with every contribution supporting the Nature Conservation Foundation’s crucial cause. Princess Gauravi shared her experience on Instagram, describing the event as a magical evening celebrating the craftsmanship and heritage of India. As a co-host of ‘Rewild’ by Anita Dongre, she expressed gratitude for the opportunity to support such…

Only a few dare to risk beyond the expected, and Tara Sutaria has appeared as a trailblazer, stepping into uncharted territory with her upcoming film, Apurva. Set for release on November 15th, the trailer alone promises an outstanding cinematic experience that demands attention. Known for her beauty and grace, Tara Sutaria has captivated audiences with her multifaceted singing, dancing, and acting talents. However, Apurva marks a significant departure from her previous roles. The trailer unveils a completely unrecognisable Tara, signalling a transformative journey for the actress. In a bold move early in her career, Tara takes the reins of Apurva…

Born to a jazz pianist and retail-clerk, the Amsterdam based Elif Dame (meaning she who brings light) started practicing her creativity at a young age. Having her musical interests initially sparked by the likes of Michael Jackson, Stevie Wonder and the gospel genre, it would greatly expand and shift through the realms of countless genres throughout the years. By writing her first songs to beat tapes of MF DOOM, J Dilla and Madlib and experimenting with different sounds, Dame gradually allowed her sound to develop into an eclectic form of alternative R&B through which she touches on topics such as…

In a jaw-dropping turn of events, global superstar Taylor Swift has officially joined the exclusive billionaire club, with her net worth skyrocketing to an astonishing $1.1 billion. The stunning revelation coincides with the highly anticipated “1989 TV” release, marking her fourth studio album. Bloomberg, the trusted source for tracking the world’s wealthiest individuals, has now affirmed Ms. Swift’s extraordinary milestone, noting that she has achieved this status solely through her music and live performances. Taylor Swift’s success has propelled her into a new era of wealth, making her the first musician to join the billionaire ranks solely based on her…

Kantara, a 2022 Indian Kannada-language action thriller film, directed by Rishab Shetty and produced by Vijay Kiragandur under Hombale Films, has taken Indian cinema by storm. The film, which translates to “Mystical Forest,” combines elements of action and mysticism to deliver a compelling story set in the heart of coastal Karnataka. Kantara Meaning Kantara is a Sanskrit word that means “mysterious forest” or “enchanted wilderness.” It is also a term used in Hindu mythology to refer to a sacred forest or grove. In the context of the Kannada film Kantara, the word refers to the dense, primeval forest that is…

In recent years, marketers have been increasingly interested in understanding the subconscious mind of their customers. The field of neuromarketing has emerged as a powerful tool for brands to connect with their target audience on a deeper level. What is Neuromarketing? Neuromarketing is the study of how our brain responds to various marketing stimuli, such as ads, packaging, and branding elements. It combines psychology, neuroscience, and marketing insights to understand what drives consumer behavior and decision-making. By leveraging these findings, brands can create more effective marketing strategies that resonate with their target audience. Principles of Neuromarketing At its core, neuromarketing…

The 58-year-old actress treated her followers with a throwback video from her vacation, where she could be seen enjoying a refreshing dip in a pool, with a superb ocean view in the background. The video, elegantly set to the tune of Henry Mancini’s “Lujon,” captured Hurley wearing a stunning yellow string bikini, complete with stylish sunglasses. She casually gathered her wet hair into a bun as she smiled for the camera. In her caption, Hurley couldn’t help but express her amazement at how time had passed. “A month ago…really??? Now huddled in front of the fire in a fleece onesie…

Emerging from the enigmatic lands, NOANNE is an artist whose melodious tales paint vivid landscapes of raw emotions and unconventional perspectives. She weaves a mesmerizing tapestry of sound, drawing listeners into her realm of introspection and self-discovery. In a world where conformity reigns, NOANNE stands as a delightful enigma, finding solace and inspiration within her introverted nature. The stages of theater, the reels of film, the realms of music and the captivating world of Artificial Intelligence (AI) become her sanctuary, where she sheds the veil of self-consciousness and steps into the spotlight of pure artistic expression. It is through these immersive artistic mediums that…

In the ever-evolving world of business marketing, staying ahead of the curve is essential for success. As we step into 2023, it’s crucial to master the modern marketing landscape and harness the most effective strategies to propel your business forward. Here, we’ll explore the top marketing strategies shaping the year ahead. Embracing Omnichannel Marketing Omnichannel marketing involves creating a seamless, integrated customer experience across various online and offline touchpoints. In 2023, businesses increasingly recognize the importance of meeting customers where they are. Whether through social media, email, mobile apps, or physical stores, an omnichannel approach ensures consistent messaging and enhances…