Author: Keith Hofmann

Hershey India, a part of The Hershey Company, has appointed Bollywood actress, Shraddha Kapoor as its brand ambassador. Recently the brand released its multimedia campaign for the national launch of Hershey’s Kisses chocolate. The campaign will be released across multiple mediums, including digital, television, and in-store. Commenting on the association, Managing Director, Hershey India, Herjit Bhalla said, “We are delighted to offer the increasingly discerning premium chocolate consumer a range of globally loved Hershey’s chocolates. The Hershey’s brand has been leading our India growth, and we believe this is the right time to build our presence in the large growing…

Over the past three years, Wertyo has quietly and steadily carved out a niche in the worlds of vaporwave and classical music. Consistently putting out releases and unafraid to drastically pivot sonically, his musical projects are always conceptual in nature and designed to supplement famous works of art or historical events. Now, his music is enjoyed by people on every continent. Today, we had the pleasure of sitting down with him and ask him the pressing questions the fans want to know! Congratulations on finishing your new album! How are you feeling?Wertyo: “Thank you! I’m doing well. It always feels…

Chasity Samone has always dreamt of being in Playboy after seeing Naomi Campbell on the cover with a giant chocolate Playboy bunny. Now, the model has accomplished her goal as she is the magazine’s February Playmate in their Equality issue. In a statement, the 28-year-old model said, “I was very young when I saw my first Playboy magazine, and I knew in that instance that I wanted to be in it. I found every avenue to make sure I would be in it.” One of the reasons, she wanted to be featured in the publication so that young women across…

A British woman who was arrested for wearing a bikini in the Maldives breaking sharia law appeared on the TV shows First Dates and Ninja Warrior UK and is a ‘parliamentary adviser’. When Cecilia Jastrzembska was manhandled and arrested on the island of Maafushi, she screamed on the police personals, ‘you’re sexually assaulting me’. And the footage of the arrest had emerged, after which the chief of police in the Maldives had to apologize for the incident. The footage that got viral shows that three men scuffling with Cecilia and trying to handcuff her as she attempted to fight them…

Hisense, Chinese consumer electronics brand has allegedly appointed 13-time All Star and three-time National Basketball Association champion Dwyane Wade as the first brand ambassador for US. Wade already has a lifetime contract with Chinese sneaker brand Li-Ning. As a brand ambassador of Hisense, Wade will be supporting its brand launches and will be making appearances in marketing campaigns. Speaking about the association, Wade said, “I’m looking forward to joining the Hisense team as an ambassador of their high-performing products with top-notch technology and great-looking design. “Based on their dedication to excellence, their rapid growth and the way their products elevate…

Robert Pattinson, who is famously known for his role of Edward Cullen in the 2008 vampire franchise, has allegedly been named the “most handsome man,” according to The Daily Mail and Science. The findings are based on The Golden Ratio of Beauty Phi, a mathematical formula that was established by the ancient Greeks that assesses facial symmetry. The 33-year-old actor was found to be 92.15 per cent ‘accurate’ according to the Golden Ratio of Beauty Phi, which measures physical perfection and the research was done by London-based Dr. Julian De Silva. The algorithm looked at Pattinson’s eyebrows, eyes, nose, lips,…

First Lady Melania Trump will be headlining two Trump fundraisers in March 2020. Melania, who stay away from the political spotlight, will be serving as a host of a March 18 fundraiser in Beverly Hills, California, and another event is to be held on March 25 at the president’s Mar-a-Lago resort in Florida. The fundraisers will allegedly be benefiting Trump Victory, a joint account that is shared by the Trump 2020 campaign and the Republican National Committee for fundraising purposes. In the year 2018 she sent out a fundraising appeal defending the commander in chief, since then she has not…

The Veteran Cricketer, Mithali Raj who has always been the guiding light for women’s cricket in India for over two decades has been appointed as the new brand ambassador for L’oreal Paris. She seems to be the perfect choice to endorse L’oreal Paris, as the brand endeavours to empower women who have embraced their unique self and chosen the path less travelled. Besides Mithali, actress Aditi Rao Hydari and popular TV personality, Shakti Mohan has also been roped in to expand the brand’s ambition of various shades of beauty. Mithali in a statement said, “The life I’ve created on this…

Tim Tebow and Demi-Leigh Nel-Peters have officially announced their marriage. The former NFL quarterback-turned-professional-baseball-player took to social media and shared a photo on Monday night apparently from the couple’s wedding ceremony, which is said to be held in Nel-Peters’ native South Africa. Tebow in a statement said, “I’ve been looking forward to three things. The first moment I see her in her wedding dress, the first kiss, and the first dance together as man and wife. It’s such a special night. I’ve been waiting my entire life for someone special, who I can spend the rest of my life with.…

A global leader in technology Anker Innovations has appointed champion badminton player Saina Nehwal as its brand ambassador. The brand has signed the deal with the player for a 360-degree nation-wide multimedia campaign. Speaking on the alliance, Olympic Medalist and World No.11 Nehwal said, “I am delighted to be associated with Anker Innovations. It is a brand that has battled against the best in the industry and has always been associated with quality. These are attributes I associate myself with and these are exciting times for me to partner with Anker.” In London during the 2012 Olympics Nehwal created history…